03 TCO – CASE

LIKE A SWEDE

A term of political science in a few minutes.

We have had the pleasure and privilege to help TCO inform young swedes of all the perks the Swedish parts model bring us. A three years long Like a Swede-campaign gave a 100% increase in awareness for the Swedish Parts Model. The campaign have received praise from the Swedish prime minister, Stefan Löfven, as well as from the opposition, Annie Lööf.